When I first started out in the photography field, I knew very little about what it took to run a business. I had a “build it and they will come philosophy!” But I quickly learned my passion for the business would never drive profitability. So that first year of business, I earned a “street MBA” through books and experience. I had to learn, and fast!, what it takes to move the needle and keep my business alive. And over the past 20 years, I’ve never taken my focus off this.