Well, hello there! My name is Laura.
YOUR PORTRAIT BUSINESS EDUCATOR
I HELP PORTRAIT PHOTOGRAPHERS BUILD A
FLOURISHING PORTRAIT BUSINESS THROUGH
MY GET ROOTED FRAMEWORK.
When you put in the work to build your business with deep roots, you create peace in your life, freedom to get back to your family, and the potential to earn your dream salary. Instead of working harder, booking out weekends, missing out on precious family time, and worrying endlessly about whether you’re doing enough, you will build a business rooted in proven systems. Stop serving your business. Start creating a business that serves you.
INTENTIONAL GROWTH CREATES STRONG ROOTS
Oh friend, I have done it all!
12 years as a wedding photographer, pre-family.
Transitioned to portraits 15 years ago after growing to a family of 5.
Along the way I have run a small portrait studio on my own; worked from home (yes, with three babes on my hip) shooting sessions on location; ran a 1,700 sqft retail portrait studio with a team of 6 (holy cow, I learned a lot); and lastly, in 2022 I bought a 2,000 sqft boutique studio offering high end portraiture.
Hi, i'm laura esmond
Mompreneur. Boss. Food lady. Photographer. Coach. Unpaid Uber driver. Passionate photographer ally.
The transition from weddings to portraits brought many challenges. Instead of weekends off and a more laid back business (what I expected), I ended up working after my kids bedtimes, bending my schedule to fit my clients needs, and constantly worrying whether I was doing enough in my business.
Feeling lost and messy, I needed to figure this portrait thing out.
So I made a list of what I wanted and why:
Weekends off so I could rest & spend time with family.
My business felt messy. I needed easy systems to respond to inquiries, book sessions, and keep my editing on schedule.
Scheduling boundaries and a gentle way to communicate them.
Pricing knowledge so I could feel comfortable with my rates.
Branding that spoke from the heart so I could stand out.
A portfolio showing only what I wanted to shoot.
A consistent salary that made a difference for my family & my own self worth.
Reliable ways to get bookings so I could worry less.
what I wanted
SINCE THEN, I've established a business that earns
$20k per month with ease.
And now, I'm sharing it all with you.
& Workshops
THE SHOP
THE ONLY pricing workshop YOU'LL EVER NEED
Session Prep Guide for portrait photographers
$97
$39
EMAIL RESPONSES FOR PORTRAIT PHOTOGRAPHERS
$39
Life is magic.
Let's not spend the whole time working.
GO FROM $300 to $3,000 PORTRAIT SESSIONS FAST
DOWNLOAD NOW
ADOPT THE 6 FIGURE MINDSET FOR YOUR BIZ
DOWNLOAD NOW
HOW TO START A PORTRAIT BUSINESS FROM SCRATCH
COMING SOON
FREEBIES
SNAG THESE FREE RESOURCES TO START BUILDING A BUSINESS THAT SERVES YOU WELL
Kayla Brint
"Working with Laura was an absolute game-changer for my business. You know, with the whole post-COVID situation, I had to seriously consider raising my prices, but I gotta admit, I was kinda scared about how my clients would react. But then, like a total pro, Laura came in and totally transformed my mindset! She gave me the perfect words, the right mindset, and this amazing, proven system that empowered me to raise my prices to truly reflect my worth.
And, oh my gosh, wow! I started seeing those jaw-dropping 4-figure sales come in, and I became a total believer in Laura's magic. She's got that special touch! Thanks to her, my business is soaring high, and I'm just over the moon about it! 🌟💸"
Success Stories
