INTENTIONAL GROWTH CREATES STRONG ROOTS

The 5 Ways To Not Price Your Portraits

“I can’t charge that much.” “That’s not what others charge in my area.” “I’m new to photography so my prices should be low.” This is what I lovingly call: A Story. You’ve heard me mention “stories” before when talking about imposter syndrome. Similarly, a poorly created pricing strategy is typically based on a story we’ve […]

READ MORE

Hi, I'm Laura.

Portrait photographer since 2001, mom of three, wife to one. I am led by faith and sheer will.  I educate portrait photographers on how to create a profitable business that fuels creativity and time with family.

Imposter syndrome

The first time I heard of imposter syndrome it was 2019. I was sitting in a sea of women, all eyes directed at a speaker we all admired. CEO of a booming business in a booming industry, armed with an impressive MBA from Harvard, we watched as she laughed along on stage with her co-speakers, […]

READ MORE

Hi, I'm Laura.

Portrait photographer since 2001, mom of three, wife to one. I am led by faith and sheer will.  I educate portrait photographers on how to create a profitable business that fuels creativity and time with family.

THE LATEST

When you put in the work to build your business with deep roots, you create peace in your life, freedom to get back to your family, and the potential to earn your dream salary. Instead of working harder, booking out weekends, missing out on precious family time, and worrying endlessly about whether you’re doing enough, you will build a business rooted in proven systems. Stop serving your business. Start creating a business that serves you.

INTENTIONAL GROWTH CREATES STRONG ROOTS

Oh friend, I have done it all!

12 years as a wedding photographer, pre-family.

Transitioned to portraits 15 years ago after growing to a family of 5.

Along the way I have run a small portrait studio on my own; worked from home (yes, with three babes on my hip) shooting sessions on location; ran a 1,700 sqft retail portrait studio with a team of 6 (holy cow, I learned a lot); and lastly, in 2022 I bought a 2,000 sqft boutique studio offering high end portraiture.

Hi, i'm laura esmond

Mompreneur. Boss. Food lady. Photographer. Coach. Unpaid Uber driver. Passionate photographer ally.

The transition from weddings to portraits brought many challenges. Instead of weekends off and a more laid back business (what I expected), I ended up working after my kids bedtimes, bending my schedule to fit my clients needs, and constantly worrying whether I was doing enough in my business.

Feeling lost and messy, I needed to figure this portrait thing out.

So I made a list of what I wanted and why:

Weekends off so I could rest & spend time with family.

My business felt messy. I needed easy systems to respond to inquiries, book sessions, and keep my editing on schedule.

Scheduling boundaries and a gentle way to communicate them.

Pricing knowledge so I could feel comfortable with my rates.

Branding that spoke from the heart so I could stand out.

A portfolio showing only what I wanted to shoot.

A consistent salary that made a difference for my family & my own self worth.

Reliable ways to get bookings so I could worry less.

what I wanted

SINCE THEN, I've established a business that earns
$20k+ per month with ease.

And now, I'm sharing it all with you.

Contact Laura

Please fill out the form below or send an email directly to hello@reeseandcoportraits.com

Thank you! Your message has been sent. We'll contact you within 24 hours.

for more tips, lets be friends